
Women in the News: Tech Takeover
Usually WIN is a medium to congratulate women who’ve made huge strides in the course of the past week or to spotlight issues that affect the women of the world imminently. But in light of Facebook’s IPO last week, we at The Levo League thought we’d bring you some news items that will add depth to your experience of the events upcoming in the next few weeks, plus a recap of IP issues around yesterday’s Super Bowl.
Is Facebook Actually the New Google?
Think about it. Google has been having a rough couple of months, User Experience-wise. PaidContent has a rundown of Google’s major issues over the last quarter, but the ones I’ve noticed are 1) Google Reader is now useless, and 2) Google Plus… What is going on there?
In other words, it’s great timing for Facebook’s IPO. To put that in context, check out some basic Experian data on Facebook site usage courtesy of Heather Dougherty. Interestingly, 57% of visitors to the Book of Face (as the Economist lovingly terms it) are female. To demonstrate just how hype-y the entire IPO is, consider Reuters’ point: that Facebook is trading at 100 times earnings in a market where 12 times is average.
Paid Content: the 2012 Super Bowl
Wireless Streaming of the Super Bowl, plus Feds Seizure of hundreds of sites claiming to stream the Super Bowl live: Verizon this year offered live streaming of the Super Bowl over mobile devices. Who would ever want to watch the Super Bowl on a phone? Someone stuck in the world’s most thoughtless wedding, perhaps. Either way, VZ was the medium of choice for this behavior, as in a blast of very SOPA-like activity prosecutors shut down hundreds of sites claiming to help a viewer accomplish the same ends.
The Super Bowl and NBC: What was NBC hoping to accomplish in their mad rush to get rights to the Super Bowl this year? It appears that they wanted to showcase their inability to produce live television in an FCC-friendly way (even though it just makes us love MIA a little bit more). Or maybe they just wanted to assure a great kickoff to The Voice II. Good luck with that, NBC. We’ll always tune in on Thursday to watch 30 Rock.
Synch & the Super Bowl: No, you’re not supposed to know what “synch” means. Synch is what music industry folks call it when a film or video or advertisement uses a recording that they didn’t commission. And synchs were at an all-time high last night in the Super Bowl, as Billboard.biz reports. Combined with the Madonna l-u-v-fest, it was a really retro night. To us, that screams “comfort me with reminders of a better time”—with synchs from The Darkness, OK Go, Motley Crue, Echo & The Bunnymen, and even a very strange Ferris Bueller cameo.
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