Career Discovery Channel: Digital Strategy

Kelly Hoey returns to render a fly-by check-in with Digital Strategist and media research guru Jessica Hogue. Follow Jessica on Twitter @jessicashogue.

1.  How do you want your name to appear?

Jessica Hogue

2.  Describe your first “real” job. What are you doing now?

I had a lot of real jobs as a teenager (even was a bill collector for an insurance company for awhile) but my first job out of college was as a sales assistant at a magazine. Today I lead a team of digital media specialists who serve media conglomerates on market research across digital platforms. I also consult with clients on digital strategy and performance.

3.  What was the best piece of advice you’ve received?

Manage your own career.

4.  Brag. Tell us about something really great or that you’re proud of or excited about.

I have a pretty nontraditional background for the role that I’m in. My mix of journalism training, marketing/communications, research and sales experience, as well as continually mentoring people through my volunteer work has proven to be a really good mix for my current position and I’m proud of that.

5. What do you plan to accomplish by February?

Drive significant revenue growth!

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Kelly Hoey is a co-founder of Women Innovate Mobile.